The Daily Croissant

Eclectic Perambulations in the Noosphere

  • Ads from a Bygone Era...

    • 6 Jan 2012
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    • Advertising Historical January 06 2012
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  • Color-fooled : Visual Stimulus and Marketing

    • 29 Dec 2011
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    • 28December11 Advertising Infographic Marketing Psychology Shopping
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    "It’s that annoying realization: “Wait…did I really just put that in my shopping cart because of the pretty packaging ?”

    Chances are… Yes, you just did. You just got color-fooled. But don’t worry, it was no simple trick… scores of psychologists have been at work setting up these intricate, appealing traps for decades."

    via dailyinfographic.com

     

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  • 1934 Montgomery (Monkey) Ward's "Wish Book"

    • 27 Dec 2011
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    • 26December11 Advertising Historical
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  • Beware the Beauty !

    • 2 Dec 2011
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    • 01December11 Advertising Beauty Chemicals Health Products Skin Warnings
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    Media_httpdailyinfogr_hrbwu
    via dailyinfographic.com

     

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  • Cousin Elmer...

    • 26 Nov 2011
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    • 25November11 Advertising Crate Art
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    Media_httpwwwboxofapp_cfana
    Cousin Elmer Brand Vegetables, c. 1940s 
    via boxofapples.com

     

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  • Green Marketing Exposed [ the Color of your Money ! }

    • 19 Nov 2011
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    • 18November11 Advertising Enviroment Infographic Marketing Tactics
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    Media_httpimagesmarke_ekpjm
    via environmentalgraffiti.com

     

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  • The Relaxed Wife...Ataraxia

    • 15 Nov 2011
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    • 14November11 Advertising Archives Drugs Film Shorts
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    "Remarkable, surreal industrial film promoting "Atarax," a tranquilizer, and asserting how "ataraxic medicines" can help us all to achieve the relaxed state we long for.  

    Ataraxia (Ἀταραξία "tranquility") is a Greek term used by Pyrrho and Epicurus for a lucid state, characterized by freedom from worry or any other preoccupation.

    For the Epicureans, ataraxia was synonymous with the only true happiness possible for a person. It signifies the state of robust tranquility that derives from eschewing faith in an afterlife, not fearing the gods because they are distant and unconcerned with us, avoiding politics and vexatious people, surrounding oneself with trustworthy and affectionate friends and, most importantly, being an affectionate, virtuous person, worthy of trust."

    via archive.org

     

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  • GM Billboards

    • 9 Nov 2011
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    • 08November11 Advertising Automobile
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  • The All New Tug Toner...But Wait !

    • 5 Nov 2011
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    • 04November11 Advertising Film Shorts Parody humor
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    via youtube.com

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  • Honda Rube Goldberg Commercial

    • 15 Oct 2011
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    • 14October11 Advertising Commercils Rube Goldberg Machines
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    There are no computer graphics or digital tricks in these images. Everything that you see happened in real time exactly as you see it.

    The recording required 606 takes and in the first 605 takes there always was something, usually of minor importance, that didn't work. It was necessary for the recording team to install the set-up time after time and it took several weeks working day and night to achieve this effect. The recording cost 6 million dollars and it took 3 months to finish.

    via youtube.com

     

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